SONAS notice 100% increase in demand for black products since 2020

Categories: Bathroom Trends


Sonas Bathrooms STOCKHOLM Countertop Floor Standing

Embracing Elegance in Bathroom Design with Black Bathroom Cabinets and Storage Units

In recent years, SONAS has noted a shift towards embracing color in bathroom design. Moving away from the traditional white fixtures. Among the various colors that have gained popularity, Black has emerged as a dominant and enduring choice within interior design. This is due to its simplicity, timeless appeal, and elegance.

Reflecting the growing demand for black products, SONAS has experienced a remarkable increase of over 100% since 2020 across various product categories, including shower enclosures, brassware, accessories, and even sanitary ware. In 2023, this increase shows no sign of slowing down.

Anne-Marie Craig, SONAS Nationwide Showroom Designer, shares her thoughts on incorporating black in bathroom design: "I love working with black and creating monochrome spaces in my designs. It's a simple yet incredibly effective choice. Some people worry that the absence of color might make the space feel cold or clinical, but in reality, it creates a restful and tranquil atmosphere."

Black Bathroom Cabinets and Storage Units: A Timeless Addition

With the latest addition to the ever-popular Scandinavian collection exclusive to SONAS, black takes center stage. Its versatile tone allows for endless possibilities when reimagining and designing the perfect bathroom. This strong and independent color can be seamlessly mixed with various fixtures in different finishes. It includes chrome, brushed gold, and brushed nickel. Incorporating black elements in your bathroom can instantly transform your space into an elegant design that feels modern, sleek, and clean.

Matt Black use in Design

Anne-Marie is a huge fan of the new matt black in the Scandinavian Collection. Saying, "As a designer, it's such a versatile color to work with. I believe it captures the essence of Scandinavian design, as the final result is minimal and clean. I really believe the resurgence of black in bathroom design is a testament to its enduring appeal and its ability to stand the test of time.”

Sonas Bathrooms COMINO Freestanding Bath Black Bathroom Cabinets SONAS Bathrooms COMINO Freestanding Bath with Custom Colour Matt Black and MALMO Floor Standing 80cm 2 Drawer Matt Black introduced in 2023.


As bathroom design trends continue to evolve, the allure of black remains steadfast. The demand for black bathroom cabinets and storage units is on the rise. SONAS, with our commitment to quality and innovation, is at the forefront of this trend. By incorporating black elements into your bathroom, you can achieve an elegant and timeless space that exudes sophistication and tranquility.